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Implementing drive thru signage at financial institutions elevates the customer experience by quickly getting customers on their way. How is this done? By implementing drive thru signage, customers are:

• Guided to open lanes
• Informed about what is in each lane
• Preemptively warned of clearance heights
• Navigated through the facility to the drive thru

Guide Customers to the Right Lane

OPEN CLOSED Signs
OPEN and CLOSED drive thru signage quickly indicates which lanes are available for customers. These signs can be simple or indicate which service is available. For example, in a lane with a teller and an ATM, the sign can display that both are open, one is open, or both are closed. These drive thru signs aren’t limited to words; green and red indicator dots can also convey status, as can an arrow or X.

ATM Signs
Using ATM drive thru signage tells customers what to expect when entering the lane. These signs give more information than an OPEN or CLOSED message and can include a status message (e.g., ATM OPEN or ATM CLOSED). Like other signs, you aren’t limited to just an ATM message.

Drive Thru Signage
Drive thru signage can include OPEN/CLOSED, ATM, and everything in between. With new technology emerging in the financial industry, drive thru lanes must adapt to maintain a positive customer experience. These signs include messages such as COMMERCIAL, NIGHT DEPOSIT, and DO NOT ENTER.

Provide Direction and Clearance Heights

Clearance Bars
When the drive thru isn’t immediately visible when entering a financial institution, signage can help! Implement signage at or near the entrance to direct customers to your drive thru. Provide additional assistance with clearance bars to warn drivers of low clearance heights at the drive thru. With the use of a mast arm, clearance bars can be hung well before the drive thru, providing drivers with advanced warning of oncoming height restrictions.

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